About CHER®
We’re a boutique real estate & mortgage brokerage focused on people, technology, and outcomes. Our mission: help Realtors and Mortgage Professionals thrive.
NMLS #1898741 · DRE #02094241
- ✅ Boutique focus with enterprise-grade tech
- ✅ In-house marketing & warm lead flow
- ✅ Coaching + access to 5,000+ subject experts
- ✅ Transparent, data-driven culture
Our Mission
Empower professionals with modern tools, streamlined processes, and a supportive culture—so they can serve clients better and build lasting wealth.
People First
We listen, coach, and build around your goals.
Data-Driven
We test, measure, and iterate to win.
Ownership Mindset
Tools that help you build equity and scale.
Client Education
Proprietary buyer education that saves time & money.
Our Story
Roots in Lending
35+ years of combined mortgage experience laid the foundation for today’s streamlined processes.
Boutique Brokerage Vision
A people-centric model with in-house tech & marketing to drive better outcomes for agents and clients.
Education at the Core
We built a proprietary homebuyer education system to shorten cycles and improve client confidence.
Today & Beyond
We continue to scale tools, coaching, and partnerships that help our team close more, faster.
35+ yrs
Mortgage Experience
5k+
Subject Experts
In-House
Marketing & Tech
Warm
Lead Flow
Leadership
Nagesh Goteti
CTO
Eric Chebil
CEO & Founder
Anabelle Little
Head of Operations
Jeff Dupas
VP of Loans
Jordan Hamling
GTM Advisor
Saransh Gupta
Product Lead
How We Help You Win
Streamlined File Flow
From application to conditions, we move loans quickly and proactively.
Education & Tools
Buyer education system, Lofty CRM, Google Workspace, AI automations.
Marketing That Converts
Dedicated marketing managers, weekly content, and warm paid leads.
Licensing & Disclosures
NMLS #1898741 · DRE #02094241
CHER® operates in compliance with applicable federal and state regulations. For details on state licensing, disclosures, and consumer resources, please contact us.
